Urban Outfitters

Store Type: Online, RetailUrban Outfitters originated as "The Free People's Store" in 1970 in Philadelphia, Pennsylvania, focusing on "funky" fashion and household products. The product line has evolved from vintage, bohemian, retro, ironically humorous, kitschy apparel and furniture to include luxury brands such as Lacoste, Evisu, Diesel, True Religion and Seven for All Mankind. Urban outfitters seek to create a "differential shopping experience", which creates an emotional bond with their customers.